OWC at IBC: Envoy Ultra SSD and Innergize Software Dominate
(2024-09-27, Boston, MA, Special to the U.S. Times) OWC’s Envoy Ultra Thunderbolt 5 SSD, unveiled at IBC 2024 in Amsterdam, is designed for speed, versatility, and cross-device compatibility. It is optimized for PC and Mac hardware equipped with Thunderbolt 5, Thunderbolt 4, Thunderbolt 3, and USB4. The Envoy Ultra boasts high data transfer rates that exceed 6000MB/s, up to twice the speed of Thunderbolt 4 and USB4.
It also touts a rugged design that’s water-resistant, dust-resistant, and crushproof, as well as a heat-dissipating aluminum design that cools the SSD soundlessly.
CineD, a leading digital platform for filmmaking news and reviews, presented OWC with the Best of Show Award for Storage Innovation for the Envoy Ultra’s high-end performance, durability, and versatility.
Larry O’Connor, Founder and CEO of OWC, states, “This award underscores OWC’s commitment to pushing the boundaries of technology to deliver real-world solutions – such as the Envoy Ultra Thunderbolt 5 SSD, which adds yet another option to the already extensive Envoy line – that empower professionals and creatives alike to achieve what was previously thought to be impossible.”
Available in 2.0TB and 4.0TB capacities for $399.99 and $599.99 respectively, the Envoy Ultra is ready for pre-order on Other World Computing’s Website. Shipping begins in late October, 2024.
In addition, OWC also showcased several more new products for the first time at IBC, including other storage solutions and external SSDs, but one of their headlining technologies is their OWC memory card management software, Innergize.
With just normal use, flash memory slowly degrades. Over time, it won’t be able to write at top speed, and as camera equipment becomes more demanding, with features and settings pushing hardware to its limits, it only puts the memory card in more strenuous circumstances, increasing the likelihood of failure. Innergize doesn’t stop the natural aging process of these cards, but it ensures you get the most out of your equipment.
Compatible with many OWC storage solutions, docks, and card readers, Innergize is designed around three pillars: Health, Sanitize, and Field Upgrade.
Health checks the estimated lifecycle of your OWC memory cards, ensuring they can be safely used until it’s time to replace them. Sanitize allows users to completely erase all data on the cards without worrying about further hardware degradation. Finally, Field Upgrade offers a quick and easy platform to update memory cards to the latest firmware, ensuring they continue to work with current and upcoming camera hardware and firmware.
Innergize is completely free to download and is available across Mac, Windows, and Linux devices.
US Times interviewed OWC Founder and CEO Larry O’Conner in April of 2024 about the new products and technologies OWC unveiled at this year’s NAB.
About OWC
Founded in 1988, Other World Computing (OWC), is a trusted provider of premium technology solutions tailored to enable creators and tech enthusiasts to bring their unique visions to life. The company develops high-performance end-to-end tools catering to a global community of creators at all levels of their craft, from Capture to Creation to Collaboration. The mission of extending the useful life of existing technology is a demonstration of the company’s commitment to a more sustainable world. The core value of Other World Computing is to design and manufacture industry-leading products that deliver excellence and are built to last for minimal environmental impact.